People Insights AI offers the following key functions:
- This can be used by Retailers for whom footfall counting is probably the single most important metric in current times.
- Hospitality and Retail industries can benefit from dwell time analysis which is a critical metric for understanding user engagement.
- In order to attract prospective customers, retail establishments can use Passerby Analysis and attract them with suitable marketing campaigns/offers.
- Features like heat maps can help optimize store operations as well as roll out marketing campaigns for cross-selling and upselling.