VoIP & Switching

Abstract: HSC developed a multimedia playlist sharing service for users which allowed easy sharing of music, videos and other multimedia objects. The unique sharing service was tied into operator policy control as well which allowed the operator to insert targeted advertisements, apply content filtering etc. as appropriate.
 

Customer Benefits:

• Flexible Playlist system – customers could create niche verticals for sharing unique artifacts creating a like-minded social network long-tail

• Operator control – Operators could tap into the social network by being able to apply required policies to ensure fair play, DRM as well as insert contextual advertisements